Images: Alexandra Cohen Photography

The Israeli label named for a Holocaust survivor staged an evening presentation that felt less like bridal market and more like a Paris showing.

FASHION

10 APR 26

THE COLLECTION

COLLAGE draws from 90s glamour and Old Hollywood, but not in the way bridal designers typically reference either. There are no saccharine nods to Marilyn or tired Audrey homages here. Instead, founders Shiran Navon and textile designer Ella Kaliski (who is also Shiran’s sister-in-law) channelled the era’s real currency: the confidence of women who made fashion feel effortless. Think Claudia Schiffer between shows. Kate Moss at a record store. Naomi Campbell sitting on a step in gold heels, not caring who was watching.

The collection operates on contrasts. Soft with structured. Vintage with modern. Different elements brought together into one clear vision. It is, in the designers’ own words, “a fusion of worlds, a story made of many parts.” A collage in the truest sense.

On the floor, that translated into architectural strapless bodices in crisp white taffeta paired with voluminous gathered skirts. Sleek slip-style gowns with confident high slits. 3D floral appliques layered over delicate lace. A short structured mini with crystal detailing that felt like it belonged at a rehearsal dinner hosted by someone with impeccable taste. Cathedral-length veils trimmed in lace that floated behind the models as they moved through the moody, wood-panelled setting.

The hero piece was a strapless taffeta ballgown with a bow at the bodice and pockets. It was the kind of gown that stops conversation. Not because it demands attention, but because it earns it. The construction was precise. The proportions were deliberate. The fabrication was unmistakably couture-level.

Alexandra Cohen Photography

Alexandra Cohen Photography

Alexandra Cohen Photography

Alexandra Cohen Photography

Alexandra Cohen Photography

Alexandra Cohen Photography

THE SETTING

The presentation space told its own story. Dark timber panelling, ornate columns, and low atmospheric lighting gave every piece a cinematic quality. Models posed against weathered wood and iron, the contrast of pristine white against aged surfaces creating exactly the kind of editorial tension that COLLAGE was built around. At moments it felt more like a fashion editorial shoot than a bridal showing, which is precisely the point.

Maison Margot has always positioned itself at the intersection of bridal and high fashion. COLLAGE makes the case that the two do not need to be separate categories.

Alexandra Cohen Photography

Alexandra Cohen Photography

Alexandra Cohen Photography

Alexandra Cohen Photography

Alexandra Cohen Photography

Alexandra Cohen Photography

THE HERITAGE

The brand name is personal. Shiran Navon named the label after her great-grandmother Margot, a Holocaust survivor whose advanced sewing and design skills saved her life. It is a story that carries weight without being leveraged for marketing. You will not find it splashed across the campaign imagery. But it lives in the DNA of every gown. The precision of the construction. The respect for craft. The belief that what a woman wears can be both armour and art. “The label began on the shores of the Sea of Galilee before relocating to Tel Aviv in 2019. Today, the design philosophy is built on the same tension the brand has always explored: softness and strength, femininity and structure, tradition and innovation.”

Alexandra Cohen Photography

Alexandra Cohen Photography

Alexandra Cohen Photography

Alexandra Cohen Photography

Alexandra Cohen Photography

Alexandra Cohen Photography

THE VERDICT

COLLAGE is Maison Margot’s most assured collection to date. Where the previous Mirage des Camelias leaned into Victorian romanticism and literary allusion, COLLAGE strips back to something more direct. The references are cooler. The silhouettes are bolder. The bride this collection dresses is not dreaming about her wedding day. She is designing it, on her terms, with the certainty of someone who has always known exactly what she wants.

For brides who think of their gown as a fashion decision rather than a bridal one, Maison Margot just made the strongest case at NYBFW.

Maison Margot showed COLLAGE S/S27 at NYBFW on Wednesday 8 April 2026. The collection is handmade in Israel and available through select retailers internationally.